Unhappy with Your Business? Reinvent It (w/Faith Seekings)
In this episode, longtime business owner Faith Seekings opens up about one of the most personal — and necessary — challenges in entrepreneurship: reinvention. She shares how she moved from building a full-service graphic design agency to becoming a solo content strategist focused on writing, storytelling, and strategic communication.
Faith founded Rapport Communications Inc. and grew it into a thriving agency with 10 employees and even acquired another firm. But after years of success, something shifted. “I wasn’t happy anymore,” she says. That realization sparked a bold decision to dismantle what she had built and return to working on her own terms.
Later, after a personal loss pulled her away from the business, Faith came to a deeper understanding of what truly energized her: writing. “I couldn’t get motivated to return,” she recalls. “I realized I was happiest when I was writing.”
Faith speaks candidly about the emotional weight of letting go, the risks of staying stuck in an identity that no longer fits, and the power of following your creative instincts. One of her core lessons: “You don’t have to be miserable doing the things you’re bad at. Hire help, even if it’s not billable.”
Her story is a reminder that in business, you may not end up where you began — and that may be a good thing.
Faith Seekings on LinkedIn
